MedRisk
SEO and AEO, Framer redevelopment
Remote from Europe
Growth marketing agency for Australian companies, working from Europe
Urest runs growth marketing for Australian companies from Warsaw, with no office in Australia: SEO and AEO, paid ads, conversion work and content strategy. In Australia we run SEO and AEO for MedRisk, a medtech company. Our day starts as yours ends, so the work arrives as a handover each morning, with calls by arrangement.
Now in Warsaw
22:50
- Sydney0 h shared08:50
- Melbourne0 h shared08:50
- Perth2 h shared05:50
Client hours are 09:00 to 18:00 in their own time zone, at today's offsets. A lit dot means that team is in its working day right now.
Trusted by B2B and premium service brands in 17+ countries.
Where we work from
Growth work for Australia, run from Warsaw
Urest has no office in Australia. Our team works from Warsaw, Poland, and the company is headquartered in Tallinn, Estonia. Australia and the United States are where most of our clients are, and our Australian growth work includes MedRisk, a medtech company whose SEO and AEO we run and whose Framer site we rebuilt. Because our day begins as yours ends, the work runs as a handover, with written reports and calls by arrangement.
Our team works 09:00 to 17:00 Warsaw time.
Shared hours
Overlap with Australia, the year ahead
Calls are by arrangement. Each table shows where a 09:00 to 18:00 working day in that city falls on the Warsaw clock, period by period for the year ahead, and the hours it shares with our 09:00 to 17:00 team day. Changes we make during our day are live before your next morning starts.
Sydney
Australia/Sydney| Period | Time difference | Your 09:00 to 18:00, Warsaw time | Inside our team day, local time |
|---|---|---|---|
| 29 Oct 2026 to 27 Mar 2027 | 10 h ahead of Warsaw | Your 09:00 to 18:00, Warsaw time: 23:00 to 08:00 | Inside our team day, local time: None: calls by arrangement |
| 28 Mar 2027 to 3 Apr 2027 | 9 h ahead of Warsaw | Your 09:00 to 18:00, Warsaw time: 00:00 to 09:00 | Inside our team day, local time: None: calls by arrangement |
| 4 Apr 2027 to 2 Oct 2027 | 8 h ahead of Warsaw | Your 09:00 to 18:00, Warsaw time: 01:00 to 10:00 | Inside our team day, local time: 17:00 to 18:00 (1 h) |
| 3 Oct 2027 to 29 Oct 2027 | 9 h ahead of Warsaw | Your 09:00 to 18:00, Warsaw time: 00:00 to 09:00 | Inside our team day, local time: None: calls by arrangement |
Melbourne
Australia/Melbourne| Period | Time difference | Your 09:00 to 18:00, Warsaw time | Inside our team day, local time |
|---|---|---|---|
| 29 Oct 2026 to 27 Mar 2027 | 10 h ahead of Warsaw | Your 09:00 to 18:00, Warsaw time: 23:00 to 08:00 | Inside our team day, local time: None: calls by arrangement |
| 28 Mar 2027 to 3 Apr 2027 | 9 h ahead of Warsaw | Your 09:00 to 18:00, Warsaw time: 00:00 to 09:00 | Inside our team day, local time: None: calls by arrangement |
| 4 Apr 2027 to 2 Oct 2027 | 8 h ahead of Warsaw | Your 09:00 to 18:00, Warsaw time: 01:00 to 10:00 | Inside our team day, local time: 17:00 to 18:00 (1 h) |
| 3 Oct 2027 to 29 Oct 2027 | 9 h ahead of Warsaw | Your 09:00 to 18:00, Warsaw time: 00:00 to 09:00 | Inside our team day, local time: None: calls by arrangement |
Perth
Australia/Perth| Period | Time difference | Your 09:00 to 18:00, Warsaw time | Inside our team day, local time |
|---|---|---|---|
| 29 Oct 2026 to 27 Mar 2027 | 7 h ahead of Warsaw | Your 09:00 to 18:00, Warsaw time: 02:00 to 11:00 | Inside our team day, local time: 16:00 to 18:00 (2 h) |
| 28 Mar 2027 to 29 Oct 2027 | 6 h ahead of Warsaw | Your 09:00 to 18:00, Warsaw time: 03:00 to 12:00 | Inside our team day, local time: 15:00 to 18:00 (3 h) |
How we work
How growth work with us runs
Keyword research for Australia and New Zealand
Search demand is researched for your markets, not borrowed from US data.For MedRisk we ran keyword research for Australia and New Zealand in Semrush and mapped it to pages, headings, titles, descriptions and structured data.
A baseline before the first change
Growth work starts with a day-0 baseline report and lead-source tracking in GA4 and Search Console on your demo and contact calls to action, so every later change is measured against where you started.Pages built to be cited by AI answers
AEO means pages AI assistants can read and quote: a clear heading hierarchy, FAQ content in the words your buyers use, JSON-LD such as Organization, Service and FAQPage, and an llms.txt file, all of which we set up for MedRisk.Our finished day, your morning
What you send in the Australian afternoon is in front of us in the Warsaw morning.Reports, campaign changes and page updates are done during our day and waiting for you when yours starts.
Worth planning for
What shapes growth marketing in Australia
Australian spelling and local terms
Australian spelling is close to British, but buyers search with their own terms and place names.Copy, ad text and keyword targets are written for Australian search rather than reused from a US or UK campaign.
Privacy Act and Spam Act
Tracking, forms and email campaigns are set up with the Privacy Act 1988 and the Spam Act 2003 in mind: how personal information is handled, and consent, sender details and an unsubscribe option in every commercial email.A financial year that ends in June
The Australian financial year runs from 1 July to 30 June and the long summer break falls over December and January, so campaign calendars and budget planning follow your year rather than the northern one.
Practical details
What you can expect from us
Search and the site handled together
When the site itself holds growth back, the same team can fix it.For MedRisk that meant a cleaner Framer structure: one responsive hero, CMS templates for the assessment and industry pages, real image fields with alt text, and accessibility and performance work.
An ongoing engagement, not a one-off audit
Search visibility compounds, so we treat it as ongoing work: content and demand capture, rebuilt FAQs and page structures that answer the questions your buyers ask, each change measured against the baseline.Calls at the edges of the day
When something needs a conversation we book it early in the Warsaw morning, which is the end of the day in Sydney and Melbourne, or late in the Warsaw evening, the start of yours.Perth shares two or three hours with our team day.
Client work
Work for clients in Australia
Common questions
Growth marketing for Australia: your questions
Do you have an office in Australia?
No. Our team works from Warsaw, Poland, and the company is headquartered in Tallinn, Estonia. We work with Australian clients remotely, in writing first, with calls by arrangement at times that suit Australian business hours.
What growth work have you done in Australia?
For MedRisk, an Australian medtech company that provides digital pre-employment medical assessments, we run SEO and AEO and redeveloped its Framer site. The work covered keyword research for Australia and New Zealand, structured data, an llms.txt file, lead-source tracking and a day-0 baseline, and it continues with content.
Which Australian organisations have you worked with?
MedRisk and Deakin University are among our Australian clients. Our work for Deakin was not growth marketing, so the growth examples on this page come from the MedRisk engagement.
Can you run paid ads for an Australian audience from Europe?
Yes. Campaigns on Meta, Google, LinkedIn and X are scheduled in your audience's time zone, not ours, and spend is managed day to day during our working hours. Tracking is set up first, so each lead can be traced back to the campaign that brought it.
Next step
Planning growth from Australia? Talk to the people who would run it.
We work as one senior team across strategy, search, paid ads and the website itself, with a baseline first and plain reports after, so you always know what moved and why.
- Tracking before spendResults traced to campaigns, not estimated after the fact.
- One senior teamNo juniors and no account layer between you and the work.
- No promised numbersA baseline and a plan, never a guaranteed ranking.