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Matt Gemi, founder of Urest
Author

Matt Gemi

Founder, Urest · Warsaw, Poland

Matt Gemi is the founder of Urest and a Certified Framer expert. A former growth marketer, he now designs and builds websites in Framer and Next.js.

About Matt

Matt founded Urest, the design, development and growth studio behind this site. He works from Warsaw, Poland, and the company is headquartered in Tallinn, Estonia.

He started in growth marketing and now designs and builds websites in Framer and Next.js. He works with early-stage startups and B2B companies on websites and landing pages, with a particular interest in smooth animation and interactive effects.

Most of Urest's clients are in the United States and Australia. Recent work includes the Plem website, designed in Figma, built in Framer and animated with custom code components, and the Pinnacle Academy website, rebuilt in Framer with a CMS the school runs itself.

He writes the articles on this blog about Framer, web design, SEO and AI search, and the notes that open the weekly newsletter.

Credentials

Recent work

  • Plem pages on three phone screens: the hero, the AI answer and the trade picker

    Plem

    Website design, Framer development and motion

  • MedRisk home page hero: workforce medical assessments with a Book a Demo button

    MedRisk

    SEO and AEO, Framer redevelopment

  • workcloud24 pages on three phone screens: the home page hero, the Hospitality hero and the Commercial Wallet section

    Workcloud24

    Website redesign and Framer development

Tell us what you are building.

A 30-minute call. We will look at where you are, what is not working, and what we would do about it. No deck, no pitch.