Thames British School
Meta Ads management, graphic design, strategy
Paid ads for Warsaw businesses
We run paid ads for Warsaw businesses that need local people to book, visit or attend: radius targeting, event campaigns and search ads for local intent. Clients include Mabel Clinic and Thames British School; for the school we plan campaigns around its open days, and the school's marketing director says each time we reached the goal they set.
Now in Warsaw
22:50
- London7 h shared21:50
- Tallinn8 h shared23:50
- New York8.5 h shared17:50
Our hours for New York clients: 08:00 to 22:30
Client hours are 09:00 to 18:00 in their own time zone, at today's offsets. A lit dot means that team is in its working day right now.
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The short answer
Paid Ads for companies in Warsaw
Our team works in Warsaw, and we run paid ads for Warsaw businesses that need people from the city to book, visit or attend, on Google, Meta and other platforms as fits. Local clients include Mabel Clinic, a hair and dental clinic, and Thames British School: its two or three big events a year, such as open days, are the peaks our Meta campaigns are built around, and the school's marketing director says that each time we reached the goal they set us.
Our team works 09:00 to 17:00 Warsaw time. For clients in the United States we cover calls and messages from 08:00 to 22:30 Warsaw time, which reaches New York from 09:00 until 17:30 on its own clock.
Channel mix
What the work is made of in Warsaw
Radius targeting around your address
Meta and Google can show ads only to people within a set distance of an address or inside chosen parts of the city, so budget is not spent on people who would never travel to you.Event campaigns with a deadline
An open day, a launch or a seasonal offer gives a campaign a clear end date.We plan the build-up, the reminder phase and the last days separately, each with its own message.
Search ads for local intent
People looking for a service nearby often search with the city or district in the query.Google campaigns pick up that intent and send it to a page that answers it.
Remarketing to those who nearly came
Visitors who looked at an event page but did not register can be shown a reminder later, within the consent they gave, before the event fills up or closes.
Rules to plan for
What Paid Ads in Warsaw has to respect
Consent on every landing page
Event and booking pages collect personal data and carry tracking tags, so consent banners, privacy notices and form wording are agreed before a campaign sends traffic to them.Honest offers in a crowded city
Warsaw audiences see many competing ads, and Polish consumer law treats misleading advertising seriously.Ads say what the event or offer really is, which also keeps trust when people arrive.
Adults as the audience
Ads for schools, activities and family services are aimed at parents and other adults, since EU rules do not allow platforms to target minors with ads based on profiling.
In practice
Paid Ads in Warsaw, in practice
Events as the backbone of the year
Thames British School holds two or three big events a year, such as open days.The Meta Ads plan is built around them, and the open days have generated leads for the school.
Each goal reached
The school's marketing director says that for each of these events we reached the goal the school gave us.It is the client's own account, not a figure we promise elsewhere.
Graphics made for each event
Graphic design was part of our work for the school, so the campaign visuals came from the same team that planned the ads and the targeting.A competitive start
When we began in 2021 the school was a newcomer in Warsaw's competitive education scene, so the campaigns started from a clearly defined audience before any spend.A clinic as well as a school
We also run paid ads for Mabel Clinic, a hair and dental clinic in Warsaw, whose website we built.A clinic books appointments rather than open days, so its campaigns follow its own calendar.
Client work
Work for clients in Warsaw
Common questions
Paid Ads in Warsaw: your questions
Can you target only people in Warsaw or a district?
Yes. Meta and Google both allow targeting by city or by a radius around an address, so a business serving one part of Warsaw can keep its budget close to home.
Have you run campaigns in Warsaw?
Yes. We run paid ads for Mabel Clinic, a hair and dental clinic, and for Thames British School we plan Meta Ads around two or three big events a year, such as open days, and the school's marketing director says each time we reached the goal they set.
How far ahead should we plan an event campaign?
Earlier is better: creative needs making, ads need platform review and the audience needs time to see the message more than once. We agree the timeline with you at the start.
Do you run Google Ads as well as Meta for local businesses?
Yes. Search campaigns pick up people who include Warsaw or a district in their search, while Meta builds awareness before they search. For Thames British School our work has been on Meta Ads; other clients use other platforms.
Next step
Planning Paid Ads in Warsaw? Talk to the people who would run it.
We work as one senior team across strategy, search, paid ads and the website itself, with a baseline first and plain reports after, so you always know what moved and why.
- Tracking before spendResults traced to campaigns, not estimated after the fact.
- One senior teamNo juniors and no account layer between you and the work.
- No promised numbersA baseline and a plan, never a guaranteed ranking.