Thames British School
Meta Ads management, graphic design, strategy
Paid ads for companies in Poland
We run paid ads for companies in Poland from Warsaw: Google Search for active demand, Meta and YouTube for reach and LinkedIn for B2B offers, with tracking and consent set up first. Clients include Mabel Clinic and Thames British School, whose marketing director says we reduced their cost to get a lead by almost two times.
Now in Warsaw
22:50
- Kraków, Gdańsk, Wrocław8 h shared22:50
- London7 h shared21:50
- New York8.5 h shared17:50
Our hours for New York clients: 08:00 to 22:30
Client hours are 09:00 to 18:00 in their own time zone, at today's offsets. A lit dot means that team is in its working day right now.
Trusted by B2B and premium service brands in 17+ countries.
The short answer
Paid Ads for companies in Poland
We run paid ads for companies in Poland from our team in Warsaw: Google Search for people already looking, Meta and YouTube for reach, and LinkedIn where you sell to businesses. Our Polish clients include Mabel Clinic, a hair and dental clinic in Warsaw, whose paid ads we run, and Thames British School, where we have worked on Meta Ads, graphic design and strategy since 2021. Its marketing director says we reduced their cost to get a lead by almost two times. We set up tracking first and never promise numbers in advance.
Our team works 09:00 to 17:00 Warsaw time. For clients in the United States we cover calls and messages from 08:00 to 22:30 Warsaw time, which reaches New York from 09:00 until 17:30 on its own clock.
Channel mix
What the work is made of in Poland
Social platforms for reach
Meta's Facebook and Instagram, and YouTube through Google Ads, reach Polish audiences before they search, which suits offers decided over weeks, such as schooling, services or events.Creative and copy are made per audience rather than one ad for everyone.
Google Search for active demand
Search campaigns catch people already looking, in Polish word forms as they actually type them.Ad groups are built from real Polish queries, not translated from an English keyword list.
LinkedIn for B2B offers
When you sell to companies, LinkedIn lets us target by role, industry and company size.We use it where a single client is worth reaching that precisely.
Design made in house
Ad graphics and video are made by our own design team, so creative can change as quickly as the numbers do, without waiting for an outside studio.
Rules to plan for
What Paid Ads in Poland has to respect
Ads must not mislead
Advertising in Poland falls under consumer protection law, overseen by UOKiK, which acts against misleading advertising and unfair market practices.Offers and claims in ads are checked against what you can actually deliver.
EU rules on ad targeting
Under the Digital Services Act, platforms must show who paid for an ad and why it was shown, and may not target ads at minors based on profiling.Campaigns for schools and family services therefore speak to parents.
GDPR and consent for tracking
Pixels and conversion tags collect personal data, so cookie consent and Google's consent signals are set up before launch, in line with GDPR as supervised by UODO.
In practice
Paid Ads in Poland, in practice
Start with the audience
With Thames British School the first step was defining the target audience, before any ad was written.The school was a newcomer facing intense competition, so knowing exactly who to reach mattered more than budget.
Meta Ads and graphics together
We ran Meta Ads with our own graphic design, so the message, the visuals and the targeting were planned as one campaign instead of separate jobs.Lower cost per lead
The school's marketing director says we reduced their cost to get a lead by almost two times.That is the figure the client gives; we do not promise the same result for every market or budget.
More than one client, more than one sector
Alongside the school we run paid ads for Mabel Clinic, a hair and dental clinic in Warsaw.Each client's campaigns are planned for its own audience, platforms and calendar, not copied from the last one.
Client work
Work for clients in Poland
Common questions
Paid Ads in Poland: your questions
Which platforms do you use for paid ads in Poland?
Mostly Google and Meta (Facebook and Instagram), with YouTube for video reach and LinkedIn for B2B offers. The mix follows where your buyers are and how long they take to decide.
Which Polish clients do you run paid ads for?
Among others, Thames British School, whose marketing director says we reduced their cost to get a lead by almost two times, and Mabel Clinic, a hair and dental clinic in Warsaw. We share clients' own words rather than promise the same for you.
Do you need our help with tracking?
We set it up with you: conversion events in GA4 and the ad platforms, and cookie consent that follows GDPR, before any budget is spent.
Can you run campaigns in Polish and English?
Yes. Campaigns, keyword lists and landing pages are planned separately for each language, so neither version reads as a translation of the other.
Next step
Planning Paid Ads in Poland? Talk to the people who would run it.
We work as one senior team across strategy, search, paid ads and the website itself, with a baseline first and plain reports after, so you always know what moved and why.
- Tracking before spendResults traced to campaigns, not estimated after the fact.
- One senior teamNo juniors and no account layer between you and the work.
- No promised numbersA baseline and a plan, never a guaranteed ranking.